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Money & reports

Profit & Loss explained

What each line of the Profit & Loss means and how to keep it accurate.

For: Owner, Manager

The Profit & Loss (P&L) tells you whether the business made money over a period, and where it went. Owners and Managers can open it from Reports → Profit & Loss.

Choosing the period

It opens on this month to date. Click This month, Last month, Last 3 months or This year, or pick your own From and To dates and click Apply. Click Print for a paper copy. Under the title it shows which company (or head office + branches) and which dates it covers.

Reading it line by line

Here is an example month, with what each line means.

LineExampleWhat it means
Revenue
Sales5,000.00Everything sold in the period at full price, before discounts.
Less: discounts(100.00)Line discounts given at the till.
Net sales4,900.00What you actually charged customers.
Less: cost of goods sold(3,200.00)What the goods you sold cost you to buy.
Gross profit1,700.00Net sales minus cost of goods sold. The card at the top also shows it as a margin: here 34.7% of net sales.
Operating expenses
Rent, Wages, Transport…(900.00)Your expenses for the period, one line per category.
Operating profit800.00Gross profit minus expenses.
Stock losses & gains
Write-offs (damaged, expired, stolen…) at cost(60.00)Stock you wrote off, valued at cost.
Stock take adjustments (reconciled)(40.00)The value of stock found (+) or missing (−) in stock takes you reconciled in this period.
Net profit700.00What the business really made. If it is negative, the line reads Net loss.

The four cards at the top sum it up: Net sales (and units sold), Gross profit (and margin), Running costs (expenses, with stock losses shown underneath), and Net profit (and what percentage of sales it is).

Things to know

Cost of goods sold uses today's unit cost

iTrade works out the cost of each item sold from the product's current Unit cost, not the cost on the delivery it came from. Write-offs and stock take adjustments are valued the same way.

  • If a product's Unit cost is 0, its sales look like pure profit.
  • If your supplier's price went up but you didn't update the product, your profit looks better than it really is.

Whenever a supplier changes a price, edit the product and update its Unit cost (Stock → Products). A quick check: open the Stock Report and look for products with a unit cost of 0.

Credit sales count

A sale counts on the day it is made, whatever the payment method, including Credit. So the P&L can show a profit even when the cash hasn't come in yet. To see the cash, use the Cash Flow Statement.

Stock purchases are not an expense here

Buying stock doesn't reduce profit when you buy it. It reduces profit when you sell it, through cost of goods sold. A month where you stocked up heavily can still show a healthy profit. That's correct: the stock is still on your shelves.

Startup costs are left out

One-off setup costs (equipment, fit-out) are an investment, not a running cost, so they are not deducted. If you recorded any in the period, a note under the statement says how much and links to the Cash Flow Statement, where they appear.

Making it accurate

  1. Keep every product's Unit cost up to date.
  2. Record every expense, including small cash ones paid from the till.
  3. Record known losses as write-offs when they happen.
  4. Do regular stock takes and reconcile them, so hidden losses show up.
  5. If you have several tills using the app offline, make sure they have synced.

Prefer someone to show you?

We train your team - in person or on a call - and we're a message away if you get stuck. Call or WhatsApp +263 78 957 3068.